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i-comm offers brands the opportunity to build a one-to-one relationship with their potential and existing customers, to reinforce customer retention and to drive incremental revenue.
B-to-C Communications
Problems Today
- Wastage and high costs with offline direct marketing communications
- Challenges for communications to “cut through the clutter”
- Limited effectiveness of email marketing
- Difficulties in targeting and retaining consumers with traditional media
- Issues with speed and frequency of communications
- Reporting and data mining limitations associated with offline and email based communications
i-comm Solution
- Offers simple, intuitive and cost effective rich media content delivery mechanism
- Empowers end-users to control how messages are received, thus assuring that information is relevant, personal and anticipated.
- Enables fast, interactive and one-to-one communications with brand communities
- Reinforces customer retention by utilizing effective targeting and data mining capabilities
- Environmentally-friendly, and no need for costly printing
- Technically advanced and secure solution
i-comm B-to-C for communications to:
- DIRECT MARKETING: Create an independent, online communication channel to produce fast, measurable returns and reinforce customer retention.
- BRAND COMMUNITIES: Establish a one-to-one relationship with your customers and strengthen brand loyalty.
- FAN CLUBS: Deliver highly targeted rich media content and grow your membership base using a permission-based two way communication channel.
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