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i-comm allows publishers to deliver high quality digital publications and rich media messages whilst building direct relationships with subscribers by utilizing a user-friendly, permission-based desktop application. Publishing Sector
Problems Today
- Environmental issues and high printing costs associated with traditional publications
- Reduction in print advertising revenue
- Decrease in print readership especially among young readers
- Low profit margins with print subscriptions
- Limited advertising options in printed magazines
- E-mail marketing is not effective
i-comm Solution - Simple, intuitive and non-intrusive for end-users
- Provides new, innovative advertising formats
- Environmentally-friendly and cost effective
- Provides a higher return on investment
- Effective platform to promote new publications and expand subscriber base
- More appealing to younger readers
- Built-in features to drive traffic to target web sites
- Highly configurable, white labeled desktop client
- Efficient targeting and reporting features
- Technically advanced and secure solution
i-comm Digital Publications Feature Overview
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